If you run an agency, the greatest challenge is spreading your in-house talents efficiently and balancing resources.
Initially, most agencies try to handle everything on their own with in-house staff. This is because they feel this is more cost-efficient. However, this can lead to major issues later on.
So, if you’re curious how in-house managing of non-core services can become a hindrance to your agency’s growth, keep reading.
7 Ways In-House Work Is Hurting Your Agency
In the under section, I have mentioned some points that will highlight how handling non-core services in-house is holding your agency back.
1. Focus Diversion from Core Areas
Every agency is focused on a single core service. This can be designing, consultation, PR, or something else. To ensure your clients get the best results, you need to put the most of your focus and resources on this core area.
However, if your agency handles all non-core services, such as payroll, IT support, or link building, with in-house staff, the teams will have to divide their focus into these areas.
The non-core areas will consume a lot of time, funds, and resources to ensure they’re also done perfectly.
Since you won’t be able to channel the best to the core areas, this might impact the quality of your core competencies. Your team will lag due to the less significant areas and reduce their productivity.
Then, your agency won’t be able to deliver results quickly. There might even be quality issues. Thus, you will struggle to stand out among your competitors.
So, it’s best to outsource the non-core areas. For instance, if any of your clients want to post high-quality guest posts, you should outsource renowned white label link building services. Thus, you get reliable support without committing to an entire team.
2. Additional Operational Expenses
If you deal with all non-core services with an in-house team, you will have to shell out huge expenses.
For instance, you will have to recruit the right people from a huge number of applicants, and they will have to be trained for specific tasks. Since every industry is ever-changing, you’ll also have to invest in ongoing training programs to keep them updated.
In addition, if these sectors need to use any specific tool, you will also need to subscribe to those. Thus, a significant amount of your funds go into taking care of the in-house teams for these non-core services.
On the other hand, if you outsource these tasks to reliable vendors, you will be able to save a huge amount of your funds as they offer scalable services at economical prices.
You won’t have to invest in hiring, training, upskilling, or even the additional prices of tools. The third-party businesses will take care of it all.
This will free up more capital and let you invest in areas that will help your agency’s growth.
3. Challenges with Scalability
As your agency grows, the demand for both core and non-core tasks also increases. It can become difficult to handle everything. For instance, if you’re planning to expand in new markets, you won’t have enough in-house staff to handle everything.
Ultimately, you will have to hire more people and invest in their training. This can be even worse if the need for these non-core services is only seasonal.
You will have to pay for full-time employees throughout the year, even when they’re needed during particular seasons. Alternatively, you will have to hire repeatedly during these peak seasons and let go of them later. There’s no shortcut for scaling in-house workers.
However, if you outsource respective teams, you can scale up and down according to your needs. You can get additional support during busy seasons or reduce support during the off-season from them.
There’s no hassle of suddenly finding more employees as they’ll take care of it.
4. Efficiency Issues from Limited Expertise
Suppose your PR agency only houses PR professionals, and you ask them to take care of guest posts or link building tasks. That’s a huge blunder because non-core areas need specialized knowledge as well.
Otherwise, this will lead to several mistakes on the way, making task completion take longer than usual. This may also impact the quality of work. Clients may not always be understanding and lose faith in your services.
However, by outsourcing, you can deliver top-notch results on time from experts, boosting your agency’s efficiency.
5. Compliance Concerns
Let’s not forget certain non-core areas need to follow regulatory requirements. If you fail to comply with those rules mistakenly, you may attract expensive penalties and legal troubles. In the end, it’ll ruin your agency’s reputation and goodwill.
However, outsourced professionals are updated about all compliance and regulatory areas. This reduces the chance of mistakes and prevents serious issues. So your team can focus on core areas without being worried about potential blunders.
6. Burnout, Morale, and Retention Issues
Imagine a designer being told to take care of payroll or IT support. They’re not aware of how to deal with it, and they’ll only be stressed about doing it right.
If you bog down your team members with less essential responsibilities beyond the core areas, they’re bound to feel overworked, burnt out, and frustrated. Some might even think that your agency doesn’t value them enough.
Further, burnout can make people reconsider switching to another agency. Statistics show that burnt-out employees are three times more likely to seek other job opportunities.
Thus, you may lose valuable in-house team members if you make them perform non-core tasks, underlining the importance of seeking outsourced teams.
Outsourcing will reduce the burden and let your team pay attention to more important areas. This uplifts their morale by making them feel valued, enhances job satisfaction rates, and boosts retention!
7. Poor Client Satisfaction
When your in-house team has to focus on both core and non-core tasks, it can lead to delays, poor attention to detail, and mistakes. This can make clients dissatisfied. They may leave negative reviews, which can make finding new clients challenging.
By outsourcing, you’ll be able to focus completely on clients. The lower chances of delays and mistakes, and enhanced attention to their necessities will boost satisfaction rates. Clients will also return to your agency when they need similar services again.
8. Deteriorating Creativity
When your team feels pressured with repetitive non-core tasks, it impacts their creativity and innovation.
They don’t have enough time, energy, or passion to find new advanced ideas that stand out from the rest. Your agency’s campaigns might reach a standstill position after a while.
However, by outsourcing teams for these tasks, you can free your team and help them work on their ideas. As your campaigns become more unique, you’ll achieve improved client outcomes!
Final Thoughts
These are the details about how handling non-core services in-house is holding your agency back. When you spend your time on non essential tasks, there are chances that you may miss out on crucial elements that will bring damage to your brand.
That’s why it would be best to outsource teams for all non-core tasks. As a result, you can pave the way for your workers to work and handle all the vital aspects of your agency. You will also be able to grab exciting opportunities like expansion of services and entering new markets.
