TikTok has gained popularity and users within a short time, since its launch in 2017. It has more than 1.5 billion users across the world, and most of them belong to Gen Z. However, beyond entertainment, you can utilize it for marketing, sponsored posts, and ads to earn money. According to some statistics, influencers with more than a million followers can earn up to $5000/month. TikTok also introduced a new feature “Creator Fund” for the users to monetize and earn money. In this guide, I will discuss how to make money on TikTok.
How to Make Money On TikTok?
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How can you make money on TikTok? So, there are different ways and strategies to earn money. No matter whether you are an influence or a business, TikTok allows you to join the creator fund or other ways to make money on TikTok. However, I have mentioned some ways in detail to earn money on Tiktok.
TikTok Creator Fund/Creativity Program
TikTok launched a new feature in 2020 “Creator Fund” and later changed its policies and name to “TikTok Creativity Program.” It pays the money to creators based on their video views and engagement. However, you will need 10K followers and 100K views on your TikTok videos in the last 30 days to join this program and make money on TikTok. So, as engaging content as you post on your profile you can earn more money.
Note: Creative Program works in certain countries so earning money also depends on your location.
Partnership with Business
Most new or old businesses want to showcase their products on social media to drive more sales. So, if you have a trusted audience that engages with your videos you can partner with any business to advertise their products in your videos. They will pay you a passive income for doing this. It is quite often that brands approach the influencer but if they can’t approach you then you can also approach the brands relevant to your niche.
Sell Products Through TikTok Shopping
TikTok also allows brands to sell products on the platform. The TikTok Shopping feature is available on TikTok since 2021 to sell products. However, if you already own a business then it is perfect for you to reach a large audience and drive more sales to your business. Add your product catalog to your Tikotk shopping profile or create a review video about products and add a link to your products.
Run TikTok Ads
Advertisements are one of the best sources to attract new users and customers. Like other social media platforms, TikTok also allows you to run ads on your videos and boost it to a large audience. You can drive traffic to your TikTok shopping tab, e-commerce store, and website which not only increases the sales but also increases the traffic to these pages. In this way, you can make money on TikTok easily with a little investment.
Sell Your Own Products
When your account grows and users engage with your account and videos, you can use TikTok as a marketing tool to launch your own online business. You can sell your merchandise and products to your audience. In this way, you can take advantage of TikTok despite its entertainment and make it a platform to earn money. Promote your products through your videos to increase sales.
Join Affiliate Program
If you don’t own your own business or products, don’t worry you can also make money through the affiliation program. You can just promote other brands’ products and earn a commission when someone buys the products through your affiliate link. To do this, you will need a loyal and trusted following so that they can buy with your link.
First of all make an affiliation with any platform like Amazon, eBay, Shopify, and other platforms. Find the products with good price tags and make sure they are relevant to your audience. Add your affiliate link to your profile and videos and don’t be shy to ask your followers to buy through your link.
Published Sponsered Posts
Sponsored posts are different from partnership and affliction programs. If you have a large following and engaging users, then there are many possibilities for getting sponsored posts on your TikTok profile. Most small businesses offer money for sponsored posts to showcase their products in one or more videos. They will pay you money for each of your sponsored videos. If they can’t reach you for sponsored posts you can also offer them for the sponsored videos.
Accept Donations
Donations and gifting are also a new feature on TikTok where fans and users send gifts to show their love. Fans send different gifts on videos and you will earn coins for every gift. Gifting is mostly used in Tikok live stream, and some of the user sends diamonds and jets which give a lot of coins. When you collect enough coins in your TikTok wallet, you can redeem them into real money.
Create a Patreon Account
A Patreon Account is a subscription-based service which allows the creator to receive funds from the fans who are called “Patrons”. Content creators receive recurring payments on a monthly basis. So, you can set membership plans for your fans to give them access to exclusive content. It is better to set multiple membership plans to make your fans contribute accordingly. When you build a strong connection with fans, you can earn a passive income.
Promote songs
Lastly, you can make money on TikTok by promoting new songs. Make a partnership with new singers and add sound to every one of your TikTok videos. In this way, when you promote the songs, singers are more likely to pay more money and new ones will approach you to promote their songs. The more views your videos get, you can earn money.
Ending Note
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All these details are about how to make money on TikTok. TikTok is not only a video-sharing or entertainment platform, but you can also make money. However, creating engaging and entertaining content is important to engage users. When your fan following grows you can earn money through affiliations programs. Sponsored content, and partnerships. However, you can sell your own products and run ads to drive traffic to your TikTok shopping tab and e-commerce store. Beyond these, there are many other ways to earn through TikTok but all you need is fan following.
